Posts Tagged ‘Die Hard’

Taking Brand Names out of My Stories

Posted: May 25, 2023 in Reflections, Writing
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So, one thing that really surprised me about the editing process for Hannah was that I had to get rid of brand names from the stories. YouTube became WeTube, and Kroger and Meijer became Lundgren’s, etc.

But those weren’t the only things I had to take out. Ohio State University, which was featured in What Errour Awoke and which was mentioned in Hannah, has been renamed Aurelian University. And Disneyland is now Mueller Land. Yeah, Disneyland was in a story at one point, but now it’s Mueller Land. And I was really surprised I had to change those both.

As my publisher explained, we have to be careful, because if we use a real brand and the company that owns the brand thinks the depiction is negative, they can sue both me and the publisher. Which makes sense. I mean, Apple doesn’t allow its products to be used by bad guys in movies and TV shows. If you see someone in a movie using a generic android phone, chances are they’re bad guys. And in the TV show Chuck, the name of the store where the main character works is a Best Buy parody called Buy More. And given that the store is regularly depicted as being staffed by lazy, incompetent, and oftentimes creepy employees, or is the sight of shootouts and spy shenanigans, it makes sense that the creators would change the name.

Also explains why Subway, which was a sponsor for the show in later seasons, was only ever eaten by the good guys. As far as I can remember, I never once saw a bad guy in that show going for Subway.

Still, that show also depicted Stanford University as a major recruiting center for CIA operatives, and during the first season, the main character has negative feelings towards the school due to his being framed for cheating and getting kicked out while there. Did Stanford not care? And if it didn’t, would Ohio State really care that some characters in my collection were students there?

On the bright side, I was able to keep Slender Man in Queen Alice. Even though he’s a copyrighted character (I know, most people think he’s public domain as well), I was able to keep him as mentioned in Queen Alice because he illustrates an ongoing phenomena regarding Internet boogeymen. And in What Errour Awoke, I was able to keep a reference to Die Hard because, as my editor put it, Nakatomi Plaza is not a copyrighted name or actual location and everyone loves a Die Hard reference (truth).

I still find myself wondering about this, though. Some authors, especially big-name authors, can put references to brands, businesses and universities, among other things, into their work and don’t think twice about changing them. Occasionally, you even see song lyrics from famous songs! Gerald’s Game‘s antagonist draws his name from lyrics from “The Joker” by the Steve Miller Band, and My Best Friend’s Exorcism had lyrics to many popular songs from the 1980s, albeit sung with the wrong lyrics because that’s what the characters liked to do. Not sure if that counts as parody or fair use, but it doesn’t change the fact that We Got the Beat by the Go-Gos was used as an exorcism chant later in the book.

And how does Law & Order: SVU get away with using TikTok and TikTok stars in one episode? Yeah, season 23, episode 5. Even if the app isn’t portrayed as having any bearing on the bad guys in that episode, I can’t imagine TikTok was happy to have its name used in the show like that.

I guess what I’m saying is, there’s a lot to using real brands in fictional contexts that I don’t get. It’s incredibly nuanced, and you can’t get away with using a real brand by using it in a positive light and then pointing to the copyright text at the beginning of the book stating that all characters, settings, and whatever are fictional or used fictionally. In which case, more often than not, it might be better to just turn a popular brand or institution into a fictional version with a name that may or may not reference the real thing. YouTube becomes WeTube, Disneyland becomes Mueller Land, Ohio State University becomes Aurelian University, and…well, you get the idea.

Do you have any insight on this, my Followers of Fear? Please sound off in the comments below.

That’s all for now, my Followers of Fear. Just a reminder, though: this Saturday I’ll be at the Canal Town Book Festival in Dover, Ohio, selling books. If any of you are in the area, please stop by and visit. Also keep an eye out for some exciting news on the horizon regarding Hannah and Other Stories. Trust me, you won’t want to miss it.

Until next time, good night and pleasant nightmares!

Writing “Vile” Characters

Posted: December 23, 2021 in Reflections, Writing
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Occasionally in fiction writing, you create characters you find utterly repulsive. Maybe it’s their personality, maybe it’s what they do or believe in, but these characters are VILE.

And surprisingly, writing them well is kind of challenging. I should know. I’m working on a story now where I hate most of the characters. Why? I’ll get into that a little later.

(Though if you’ve been paying attention to my Facebook posts or Twitter feed, you might already know why.)

The thing is, while you may hate the character you’ve created, you can’t let that hate show too much in your writing. You have to treat them like you would any other character. Showing your contempt may be easy, but the reader may notice. And while they may agree with you, they will be turned off by the clear aversion and disdain coming off the page, especially if it’s a protagonist. “Why even bother writing this character if you’re going to make it so obvious you don’t like them?” That might be what goes through their minds. Instead, write them like you would a character you like.

A good example of this is how Vladimir Nabokov treats Humbert Humbert in the novel Lolita. In an interview, Nabokov stated he found Humbert a hateful person for obvious reasons. But he didn’t show his dislike for the character and his predilections in the story. Instead, he writes the novel normally and let’s the readers come to hate him by his actions.

That’s something to keep in mind. Instead of showing your disdain for a vile character, let their actions do the work for you. You can do a lot just by showing a cruel teacher depriving a kid of ice cream or a prison warden manipulating his prisoners to attack each other, rather than by describing them as nasty pieces of shit.

Dolores Umbridge. A great example of a vile character.

You can then supplement that by showing other characters’ reactions to the hated characters for being assholes. JK Rowling, despite her faults, did this quite well when Harry and his friends described characters like Umbridge or Pansy Parkinson and focused on their negative traits. Rowling famously hates those characters, by the way, and made sure they suffered or didn’t get happily-ever-afters in the end.

What if you have to show things through the perspective of the hated character, however? Well, that’s where it can get queasy to write them. Because, as much as you might hate them, you’ll often have to write them as any other character. For instance, l’m writing characters who are neo-Nazis.

Yeah, you read that right. The story I’m working on now is full of neo-Nazis, people who would gladly see me dead for being Jewish (among other things). And I am writing them as I would most other characters. I could write them and focus on their hatred and nasty ideology, and in another story I could get away with that. But for this story, I can’t let them just be stock characters or stereotypes, much as I want to. Instead, I’m trying to show the reader how the characters might see the world. And let’s face it, neo-Nazis are people, and they’re as complicated as any other character. So I should try to write them that way.

That being said, I am going to show just how horrible these people and their toxic ideology can be. And then I’ll take great pleasure in showing what horrors occur to them later in the story. Hey, I’m a Jewish horror author who loves visiting terrors upon his enemies. What do you expect?

So, writing characters you consider vile is more than just making them hateful or showing how much you hate them. It’s a combination of actions, character description, and even writing them in a complex manner. And, of course, making sure they get what’s coming to them if it fits the story. It may make you feel sick to write them that way, but it can also lead to a good story becoming that much better.

On an unrelated note, the anthology I’m helping to produce, That Which Cannot Be Undone, is closing in on forty percent funded on Kickstarter! Not only that, but we’ve added a whole bunch of new perks and have announced some new authors joining the project as well. Some of those authors have even volunteered to name characters after backers and kill them off in style should they back certain limited pledges. Isn’t that cool? You could be a character in another author’s story!

If that, and helping our group produce a kickass horror anthology featuring new stories from me and my friends, you can check out the campaign by clicking the link below.

https://www.kickstarter.com/projects/crackedskullproject1/that-which-cannot-be-undone-an-ohio-horror-anthology

That’s all for now, my Followers of Fear. For those who celebrate, I want to wish you a Merry Christmas. If you need me, I’ll be joining my friend John McClane at Nakatomi Tower for Nakatomi Corp’s annual Christmas party. I hear they tend to go out with a bang every year.

Until next time, Happy Holidays and pleasant nightmares!