Rami Ungar The Writer

As much as we make jokes about it, young adult fiction, or YA, is a massive and popular genre. Over ten-thousand YA books were released in 2012, read by both the targeted demographic, teens, and by an increasing number of adults. And among horror, there are writers who specialize in YA horror. But that leaves a question: when is a horror story a YA horror story? Does it have to star a teen or teens? Or is there something more to it?

I ask this because I have a project for National Novel Writing Month in November where nearly the whole cast are teenagers. And while I have nothing against YA or those who write/enjoy it (the amount of anime and manga I consume is primarily aimed at teens, which says something), it’s not a label I think this story should be given.

If you ask most authors and fans (and believe me, I have), YA fiction is usually defined as having teen protagonists and including themes prevalent around the teen years: first love, friendship, identity, and growing up. By that definition, many horror novels could be considered YA, even though they’ve traditionally been aimed at adults. A good example is Carrie by Stephen King. It fits both requirements–teens are prominent in the novel, and themes such as bullying and inclusion, first love, and becoming an adult are all present in the novel.

I even asked in one of my Facebook groups if other authors considered Carrie YA. I got over fifty responses in the course of a week, and it was divided almost evenly down the line. And while the opinion was split, many people admitted they or their children read it as teenagers. I myself read Carrie as a teen. So is it YA fiction then, like the Cirque du Freak books and last year’s bestseller The Sawkill Girls? And are other novels with teens in the lead role to be considered YA?

Well, here’s the thing: the above definition doesn’t include something very important that has to come into consideration. What is that? Marketing. Who is the book being marketed to? Marketing has always played a part in categorizing what is called YA and what isn’t. In fact, the demographic of YA fiction (it’s not a genre, no matter how much we think of it as one), was first defined by librarians in the early half of the 20th century who wanted to know which books were being read by the newly-defined teen demographic and why. It was later picked up by publishers when they realized how they could increase their sales by marketing certain stories to the 12-18 age group.*

So while Carrie has always been popular among teens, it was and has always been marketed at adults, as have all of King’s books. And that’s because King wrote it for adults, not for teens. Meanwhile, books like the Cirque du Freak series were always aimed at the teen demographic, from early writing stages to their eventual publication and marketing.

And that’s what we need to answer my earlier question: if my NaNoWriMo project has a teen cast and incorporates certain themes relevant to teens, is it YA? While I’m sure, if it gets published, some will categorize it as YA horror, I write for an adult audience. Everything from what I include in the story (including possible sex scenes) to just the word choices and the explorations of characters’ thoughts and feelings is through an adult lens.  YA, it is not.

So while a story may include teens prominently in the cast and feature themes and content relevant to teenagers, unless it’s written and later marketed for teens, it can’t necessarily be called YA fiction. Many may still slap the label “YA” on a story given its content, and they have every right to do so, if they feel that story fits their definition of YA fiction. But the intention of the story’s author will be the ultimate decisive requirement, whether in horror or any other genre.

Well, that’s all for now, my Followers of Fear. Thanks for reading this little piece I wrote just to get my thoughts out on this subject before I started writing in November. But tell me, what are you thoughts on the subject? What makes a story, horror or otherwise, YA? Let’s discuss.

Until next time, pleasant nightmares.

And look, I went an entire post without once mentioning Rose. I consider that an accomplishment–oh dammit!

*Thank you Lindsay Ellis for helping me research this article with a great YouTube video.